MESA Webinar: Welcome to the Age of Accelerated Digital Distribution
Starts: September 24, 2020 11:00 am PST / Ends: September 24, 2020 12:00 pm PST
Disruption in the digital media distribution space is at peak levels. Demand for original programming is skyrocketing while users are changing their viewing behaviors and using a wider variety of streaming platforms and devices. Meanwhile, media companies’ traditional windowing strategies are changing from theatrical to PVOD and are focusing on getting the right content on their service to delight heir audience.
Join Whip Media Group’s EVP of Sales Bill Woods for a discussion on how companies must reinvent the content supply chain to optimize global distribution. Bill will offer his perspective on the importance of integrating unique insights to improve performance and why manual processes, disconnected suppliers, and siloed workflows won’t cut it in this dynamically changing landscape. You’ll leave this informative webinar understanding why the audience wants to see new entertainment in advance of the initial air date while understanding how to maximize revenue with Affinity, Engagement, and Sentiment.
Hollywood IT Society
Starts: October 7, 2020 8:00 am PST / Ends: October 7, 2020 11:00 pm PST
OTT.X Wednesday Webinars
Starts: November 4, 2020 10:00 am PST / Ends: November 4, 2020 11:00 am PST
Where in the World Data: Predict Your Competitors Next Move As They Create New Streaming Content Libraries in New Territories
A new streaming service announces that they will be entering your market. It may be a small niche player or a global, recognized brand. Instantly, the landscape changes and you need to take steps to ensure your service is competitive, and your audience base is secure. How can you assess how your service stacks up against the competition? And know what your competition is doing in one market may not be the same across all territories.
In this webinar, we’ll discuss why smarter licensing, merchandising and marketing strategies should be informed by strategic insights and analysis of your competitors’ current libraries. You’ll learn how to analyze competitors by region in order to reveal what the likely content line-up will look like in a new territory. And, how to optimize content commercialization by knowing what’s streaming across all global platforms to give you a competitive edge to enhance content value and drive engagement on your platform.