During this NATPE Virtual Miami track, Alex von Krogh (VP of Data Sales at Whip Media) joined Andrea Clarke Hall (VP of Business Development, Tubi), Natalie Martin (VP of Growth & Development, Premiere Digital) and Doug Craig (SVP, Content Strategy & Acquisitions, ViacomCBS Network International) to discuss how to get the RIGHT content for your viewers, as the stakes get higher in the war for great content as streamers change their programming objectives to remain competitive and relevant with viewers.