Solutions for Programming and Development
Ignite Audience Engagement With the Right Content
Enable smarter, better programming and greenlighting strategies to boost subscriber acquisition and retention
Know What Viewers Want to Watch
Tap into audience intelligence that gives you powerful, first-hand sentiment, competitive and predictive insights. With our unique data, you can make more informed and effective programming and development decisions by understanding consumer engagement trends, gauging attitudes towards talent, revealing the relationships between titles, measuring binge rates and more.
Stay Ahead of the Competition
Effective programming decisions require you to keep an eye on your competitors and be in the know about what’s happening on other platforms. Our proprietary insights tell you how consumers are engaging with competitive titles, and let you compare predicted performance of competitive content with your own.
“By leveraging Whip Media’s extensive insights on how consumers watch and engage with programming on a country level, we have a new measurement tool that will allow us to make smarter content investment decisions for our clients.”
- João Chaves, Director of Customer Service, Touch Inflight Solutions
Anticipate How Titles Will Perform
Cutting-edge modeled insights and performance predictions enable programming and development that is truly data-driven. Anticipate how a title will perform in a certain territory or platform relative to similar titles or find content that will most appeal to new target subscribers. Once you’ve used these insights to make informed decisions, we give you the tools to connect, engage, and negotiate with the sellers to acquire the rights.
Streamline and Simplify Your Processes
Enhance programming and development activities with a single, centralized view of all contracts, titles, rights and avails from all your content providers. A unified, intuitive interface helps you understand all your avails in a timely way, so you can most efficiently manage pricing, promotions, metadata and placement.
Supercharge Your Programming and Development Strategy
Partner with Whip Media to take programming and development to the next level