The Whip Media Exchange is a unique content licensing and research platform with real-time access to data, content performance predictions, communication tools and unified commerce capabilities. It enables data-driven licensing decisions with the industry’s most comprehensive set of consumer insights and predictive analytics, while igniting connections between buyers and sellers around the globe.
Modeled Insights for Hundreds of Thousands of Titles
Use the Demand Score to compare predicted performance across hundreds of thousands of new and library titles worldwide. Our consumer sentiment and engagement data, collected from 23 million film and TV enthusiasts around the world through our TV Time app, gives you valuable insights around key demographics such as age and gender, platform and territory fit, and titles with similar metadata or viewing characteristics - to better evaluate which titles to license and feature for specific audiences.
'Predicting the Potential Value of Content'
Match and transact with new content partners around the world using an intuitive directory that provides the ability to search for new organizations by platform, genre, media type, and territory they operate in, among other categories. Deals can be negotiated within or outside the Exchange and are 100% commission-free.
- Jim Packer, President of Worldwide Television, Lionsgate
Power your strategy for today’s high-volume, high-velocity content world. Let Whip help you improve content planning and licensing to accelerate deal making and optimize revenues.