The Whip Media Exchange™
A First-of-its-Kind Global Licensing and Research Platform for Film and TV Content
A Smarter Way to Discover, Evaluate and License Content
The Whip Media Exchange is a unique content licensing and research platform with real-time access to data, content performance predictions, communication tools and unified commerce capabilities. It enables data-driven licensing decisions with the industry’s most comprehensive set of consumer insights and predictive analytics, while igniting connections between buyers and sellers around the globe.
Modeled Insights for Hundreds of Thousands of Titles
Data Driven Licensing Led by the Demand Score™
Use the Demand Score to compare predicted performance across hundreds of thousands of new and library titles worldwide. Our consumer sentiment and engagement data, collected from 23 million film and TV enthusiasts around the world through our TV Time app, gives you valuable insights around key demographics such as age and gender, platform and territory fit, and titles with similar metadata or viewing characteristics - to better evaluate which titles to license and feature for specific audiences.
Global Connections, Commission-Free Deals
Match and transact with new content partners around the world using an intuitive directory that provides the ability to search for new organizations by platform, genre, media type, and territory they operate in, among other categories. Deals can be negotiated within or outside the Exchange and are 100% commission-free.
“Whip Media Exchange’s data-driven platform helps our clients navigate our deep portfolio of films and television series and allows us to work with them to create the best content mix for their audiences in every territory.”
- Jim Packer, President of Worldwide Television, Lionsgate
Supercharge Your Licensing and Research Strategy
Power your strategy for today’s high-volume, high-velocity content world. Let Whip help you improve content planning and licensing to accelerate deal making and optimize revenues.