The Whip Media Exchange™
A First-of-its-Kind Global Licensing and Research Platform for Film and TV Content
The only global platform that predicts and explains demand
across hundreds of thousands of titles
while seamlessly enabling buyers and sellers to evaluate, buy and sell rights
A Smarter Way to Discover, Evaluate and License Content
The Whip Media Exchange is a unique content licensing and research platform with real-time access to data, content performance predictions, communication tools and unified commerce capabilities. It enables data-driven licensing decisions with the industry’s most comprehensive set of consumer insights and predictive analytics, while igniting connections between buyers and sellers around the globe.
Data Driven Licensing led by the Demand Score™
This industry's first predictive metric utilizes Whip Media's consumer sentiment and engagement data, collected from 21 million film and TV enthusiasts around the world through our TV Time app, to place a specific score on each title. The Demand Score, together with additional modeled insights such as Age and Gender skews, predicts content performance in a particular territory and for a particular platform.
Customer Success Stories
Making Avails Available
“Providing more opportunities to sell content to domestic and international buyers. The Demand Score is truly a game-changer.” Emily Hamilton, Distribution & Sales Manager at Giant Pictures
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Abandon the Ordinary, Embrace the Extraordinary
“Data-driven predictive insights plus an efficient workflow and dashboard make it easy to manage all titles rights and avails.” Eli Zavala, Acquisition, Sales & Distribution at MiLa Media
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Simply Smarter Selling
“A powerful tool to convey exact information to buyers prior to negotiations, streamlining the sales process”. Ben Murphy, Sales Executive at Monster Entertainment
Read MoreRobust Insights Around Hundreds of Thousands of Titles
Buyers and sellers can compare the predicted performance of films or TV series across hundreds of thousands of new and library titles worldwide, whether or not the rights are listed on the Exchange. This groundbreaking new research and content planning tool provides valuable insights around key audience demographics such as age and gender, as well as titles with similar metadata or viewing characteristics - helping Exchange clients to better evaluate which titles to license and feature for specific audiences.
Make Global Connections
The Whip Media Exchange offers unified commerce capabilities that help buyers and sellers match and transact with new content partners from around the world. Sellers can easily list and offer rights to buyers through an intuitive dashboard, while buyers can immediately see the titles available to them across rights, windows, and territories.
Supercharge Your Licensing and Research Strategy
Power your strategy for today’s high-volume, high-velocity content world. Let Whip help you improve content planning and licensing to accelerate deal making and optimize revenues.
Already a customer? Access the Whip Media Exchange Resource Center